Bachelor of Business Administration in Sports Management

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Bachelor Degree Program
4 Years (8 Semesters)
123 Credit Hours
Fall, Spring and Summer

The BBA in Sport Management program will be focusing on the business and management aspects of the sporting industry. This major will be aimed at providing students with fundamental knowledge and skills centered on accounting, finance, economics, management, operations and supply chain management as well as marketing and the law pertaining to sports organizations.

The specialization in sports management will equip students with a profound understanding of the issues and practices prevalent in sport management and prepare students for careers in the significant number of sport activities and renowned international competitions from horse and car races, to football, golf, competitions and exhibitions that are currently ongoing in the UAE.


Speaking on the importance of sports His Highness Sheikh Mohammed Bin Rashid Al Maktoum, Vice President and Prime Minister of the United Arab Emirates and Ruler of Dubai, once said “a healthy body is the source of human happiness.” This is why Dubai has invested so heavily in its sporting industry.

Today Dubai is home to world-class facilities and venues hosting homegrown local, regional and international teams and events.

The sporting industry is a multi-million dollar business in the UAE that promises continued growth as more and more world-class professional athletes participate in the elite sporting events held annually in Dubai and Abu Dhabi.

This growth creates a pressing need for well-prepared talents in various categories of sports management in order to satisfy industry demand. Graduates with a BBA in Sports Management will find themselves well suited to fill that demand and establish exciting careers in the sports industry.

Career Opportunities

Graduates from the program will find careers in a range of fields including:

  • Sports marketing
  • Sales
  • Advertising
  • Administration and sport management
  • Logistics/operations management
  • Research
  • Consulting and entrepreneurship
  • Finance and accounting

Program Structure

Program Requirements

Requirements Compulsory
Credit Hours
Credit Hours
Credit Hours
University Requirement (UR) 21 6 27
Faculty Requirements (Core) (CR.H) 60 6 66
Concentration (Major) (MJ) 24 6 30
Total 105 18 123

Core Requirements

Course Code Course Title Prerequisite Credit Hours
ACT 112 Principles of Accounting I None 3
ACT 212 Principles of Accounting II ACT-112 3
MGT 202 Principles of Management None 3
ECO 222 Principles of Macroeconomics None 3
ECO 221 Principles of Microeconomics None 3
FIN 201 Managerial Finance ACT-112 3
HRM 210 Human Resource Management MGT-202 3
MGT 210 Business Report Writing LNG-172 3
MGT 231 Legal Environment of Business MGT 202, LNG 172 3
MGT 311 Business Research Methods QBA-341 3
MGT 320 Organizational Behavior HRM-210 3
MGT 361 Operations Management QBA-341, MGT-202 3
MGT 405 Business Ethics & Social Responsibility Complete 90 Cr.H 3
MGT 470 Strategic Management HRM-210, ECO-222, ECO-221, FIN-201, MKT-201, MGT-361, +90 Cr.H 3
MKT 201 Principles of Marketing LNG-171 3
QBA 241 Quantitative Business Analysis None 3
QBA 341 Quantitative Approaches to Decision Making QBA-241 3
SWS 351 Management Information Systems GED-101E 3
INB 360 International Business MGT-202 3
MGT 250 Entrepreneurship MGT-202 & GED-140 3


*Students must complete 6 Cr.H (2 Courses)
Course Code Course Title Prerequisite Cr.H
FIN 325 Financial Markets and Institutions ECO-222 3
BUS 205 Social & Digital Media None 3
MGT 310 Tourism Management MGT-202 3

Major Requirements

Course Code Course Title Prerequisite Credit Hours
SPT 112 Introduction to Sport Management None 3
SPT 222 Planning & Management of Sport Facilities SPT-112 3
SPT 331 Leadership in Sport Organization None 3
SPT 312 Sport Organizations SPT-112 3
SPT 421 Sport Event Management None 3
SPT 441 Sport Law None 3
SPT 422 Sport & Media None 3
BUS 400 Internship 90 Cr.H+ Min CGPA 2.0 3

Major Electives

*Students must complete 6 Cr.H (2 Courses)
Course Code Course Title Prerequisite Credit Hours
SPT 212 Sport Nutrition None 3
SPT 311 Sport Governance/Agents None 3
SPT 321 Sport Coaching None 3