Are you a student who wants to become a business leader with an entrepreneurial drive to transform creative ideas? We have just the program for you! Find out more about the Bachelor of Arts in Creative Industries degree that blends the fundamentals of a business program with courses in fashion, media, design and communication.

Our BACI program is adapted from the prestigious Bachelor of Arts in Creative Industries program at Ryerson University's leading Faculty of Communication and Design (FCAD) in Toronto, Canada. The degree will give you the skills needed to be successful in the creative workplace, including entrepreneurship and management, leadership, communication, digital literacy and strategic thinking.

Graduates of this program will have the requisite skills and knowledge to obtain employment and become leaders in this expanding economic sector in the UAE and beyond in occupations such as:

Television executives

who will develop new shows and boost ratings for the network.

Music industry executives

who will shape the future of the Music industry.

Fashion marketers

who will create the stories around new labels and lines.

Media buyers

who will find the best way to share their client’s marketing message.

Advertising and communications specialists

who will create growth within brands and products.

Policy makers

who will foster processes and inform decisions that strengthen the arts and culture sectors.


who will turn their spark of an idea into a viable business and limitless other creative business endeavours.

Live Entertainment executives

who will rethink audience engagement and explore with digital technologies

September 7, 2020
8:00 pm – 8:30 pm


James Nadler,

LLB, MBA Associate Professor, RTA School of Media

Former Chair, Creative Industries


Sadia Kamran,

MA Communications Manager of International Development, FCAD Dean's Office


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