Program Overview
The MBA program at CUD is uniquely designed to develop the next generation of business leaders and entrepreneurs through a transformative academic experience. Aligned with the School of Management’s mission, we emphasize rigorous practical education, high corporate ethics, and impactful research. Our program cultivates leaders equipped with the knowledge, competencies, and values necessary to contribute meaningfully to the sustainable and inclusive growth of both local and global communities.
One of the hallmarks of our MBA program is its four distinct focus areas: General Management, Finance, Digital Marketing, and Talent Management Leadership. Each of these focus areas provides specialized knowledge and skills while maintaining a comprehensive approach to business education, ensuring that our graduates can excel in diverse, dynamic environments.
CUD’s MBA program combines quality, social responsibility, industry relevance, and a global perspective that makes it the ideal choice for executives looking to advance their career.
Our key strengths are embodied in the following aspects:
- Industry-Relevant, Practical Learning: Our commitment to providing a practical education is reflected in the program’s emphasis on real-world applications, case studies, and industry partnerships. Students are encouraged to apply theoretical knowledge to solve real business challenges, making them highly prepared to excel in the workplace. Whether through digital marketing campaigns, financial modeling, or talent management strategies, students are consistently engaged in hands-on learning that builds their confidence and readiness to lead.
- Global and Local Relevance: A core strength of this program is it’s to balance global business perspectives with a focus on local relevance . In all focus areas, students are encouraged to analyze both global trends and local market needs, ensuring that they can effectively lead in diverse business environments. Our mission to foster growth in both local and international contexts is supported by a curriculum that prepares students to make a positive impact wherever their career takes them.
- Strong Focus on Ethics and Social Responsibility: The program integrates corporate ethics and social responsibility into every aspect of learning. Each focus area ensures that students are equipped with technical skills and also develop a deep understanding of the broader societal impact of their decisions. This ethical framework prepares our graduates to lead with integrity and make decisions that positively affect their organizations and the communities they serve.
CUD’s MBA program offers a range of unique features and benefits that set it apart from others , providing a transformative learning experience tailored to the needs of today’s business professionals.
Here are some of the key highlights:
1. Accreditation
Our MBA program is accredited by the Ministry of Education, UAE, ensuring that it adheres to the highest academic standards. This accreditation not only validates the quality of education but also enhances the credibility of your degree in both local and international job markets.
2. Fast-track Completion
Our program is designed for efficiency, allowing students to complete their MBA in just three semesters. This accelerated pace enables working professionals to quickly earn their degree without compromising on the depth and quality of their learning experience, making it ideal for those eager to advance their careers.
3. Flexible Schedule
We understand that many of our students are working professionals. That’s why we offer a flexible schedule with evening and weekend classes. This flexibility allows students to balance their professional commitments while pursuing MBA, ensuring they can achieve their academic goals without interrupting their careers.
4. High-Quality International Faculty
Our faculty members are not only PhD holders but also bring a wealth of industry experience. This unique combination of academic rigor and practical knowledge ensures that students are learning from experts who understand the real-world business challenges they will face.
5. Canadian Education Principles
Our MBA program is grounded in Canadian education principles and curriculum, recognized globally for its high standards and emphasis on critical thinking, innovation, and ethical leadership. This foundation ensures that our graduates are well-prepared to thrive in an increasingly competitive and globalized business environment.
6. Convenient Location in Downtown Dubai
Located at City Walk, in the heart of downtown Dubai, our campus provides easy access to the city’s key business hubs. This strategic location offers networking opportunities and makes it convenient for working professionals to attend classes.
7. State-of-the-Art Campus
Our campus at City Walk is a state-of-the-art facility designed to cater to the needs of professional learners. It provides a modern learning environment with advanced technology, creating an ideal space for academic and professional growth.
8. Industry Recognition
Our MBA program is highly regarded by public and private sector employers across UAE. This recognition ensures that our graduates are well-positioned for leadership roles and career advancement after completing their studies.
9. Transfer Opportunities to Canada
One of the unique benefits of our MBA program is the opportunity for students to start their degree at CUD and transfer to Canada to complete their degree. This provides valuable international exposure and enhances global career opportunities for our graduates.
10. Lifelong Professional Networks
Studying at CUD allows students to network with other working professionals, creating valuable business connections that can last throughout their careers. Our program fosters an environment where students can collaborate, share experiences, and build relationships that will support their professional journeys.
Program Structure
Master of Business Administration (MBA) Program Requirements
Requirements | Compulsory Credit Hours |
Elective Credit Hours |
Total Credit Hours |
|
---|---|---|---|---|
Program Core Requirements (Core Courses) | 21 | 06 | 27 | |
Focus Area Requirements (MBA students are required to select one of the following Focus Areas) |
||||
General Management (GM) | - | 09 | 09 | |
Finance | ||||
Digital Marketing (DM) | ||||
Talent Management Leadership (TML) | ||||
Total | 21 | 15 | 36 |
Program Core Requirements [Core Courses - 27 Credits]
Course Code | Course Title | Prerequisite | Credit Hours | |
---|---|---|---|---|
MBA | 640 | Accounting for Decision Making | None | 3 |
MBA | 642 | Managerial Finance | None | 3 |
MBA | 643 | Business Research Methods | None | 3 |
MBA | 645 | Marketing Management | None | 3 |
MBA | 648 | Business Strategy | MBA 640, MBA 642, MBA 643, MBA 645 | 3 |
MBA | 649 | Business Ethics and Sustainability | None | 3 |
MBA | 651 | Organizational Behaviour | None | 3 |
Elective Courses (06 Credits): Students are required to select Two Courses from the following Courses |
||||
MBA | 700 | Applied Research Project | Complete 21 Cr. H. & CGPA of at least 3.0 | 6 |
MBA | 710 | Applied Consulting Project | Complete 21 Cr. H. & CGPA of at least 3.0 | 6 |
Canadian University Dubai’s MBA program provides students with a strong analytical foundation in the fundamental aspects of management. In addition, students are free to specialize in one of the following Focus Areas.
General Management (GM) [09 Credits]
Students are required to select Three (03) courses from the following courses.
Course Code | Course Title | Prerequisite | Credit Hours | |
---|---|---|---|---|
MBA | 675 | Management of Technology and Innovation | None | 3 |
MBA | 676 | Organizational Development and Sustainable Change | MBA 651 | 3 |
MBA | 677 | Strategic Leadership | MBA 651 | 3 |
MBA | 678 | Human Resource Development | MBA 651 | 3 |
MBA | 679 | Talent Management and Motivation | MBA 651 | 3 |
Finance [09 Credits]
Students are required to select Three (03) courses from the following courses.
Course Code | Course Title | Prerequisite | Credit Hours | |
---|---|---|---|---|
MBA | 681 | Corporate Finance | MBA 642 | 3 |
MBA | 686 | Derivatives | MBA 642 | 3 |
MBA | 687 | Investment Analysis | MBA 642 | 3 |
MBA | 688 | Financial Statement Analysis and Sustainability | MBA 642 | 3 |
MBA | 689 | Portfolio Management | MBA 687 | 3 |
Digital Marketing (DM) [09 Credits]
Students are required to select Three (03) courses from the following courses.
Course Code | Course Title | Prerequisite | Credit Hours | |
---|---|---|---|---|
MBA | 690 | Sustainable Marketing and Digital Branding | MBA 645 | 3 |
MBA | 693 | Business Marketing | MBA 645 | 3 |
MBA | 697 | Global Digital Marketing | MBA 645 | 3 |
MBA | 698 | Digital Products and Services | MBA 645 | 3 |
MBA | 699 | Consumer Behaviour | MBA 645 | 3 |
Talent Management Leadership (TML) [09 Credits]
Students are required to select Three (03) courses from the following courses.
Course Code | Course Title | Prerequisite | Credit Hours | |
---|---|---|---|---|
MBA | 660 | People Analytics | MBA 643, MBA 651 | 3 |
MBA | 668 | International Human Resource Management | MBA 651 | 3 |
MBA | 669 | Strategic Talent Management | MBA 651 | 3 |
MBA | 677 | Strategic Leadership | MBA 651 | 3 |
MBA | 679 | Talent Management and Motivation | MBA 651 | 3 |
Focus Areas in Detail
Overview
The MBA with Focus Area in Digital Marketing equips students with advanced skills in navigating the digital landscape, consumer behavior, and technology-driven marketing strategies. This concentration focuses on the use of digital tools, social media platforms, data analytics, and emerging technologies to create effective, cutting-edge marketing strategies. Students gain in-depth knowledge of digital marketing techniques such as search engine optimization (SEO), content marketing, and online consumer engagement. The program emphasizes creativity, adaptability, and the ability to leverage data for decision-making. Graduates of this concentration are prepared to lead in the fast-paced, digital-first marketing world, driving business growth by harnessing the power of digital platforms and technologies. They emerge as innovative leaders capable of shaping digital customer experiences and developing data-driven marketing strategies to maintain a competitive edge in the marketplace.
This program has been designed to enhance your marketing analytical skills to adapt to the increasingly dynamic and competitive business environment. The courses will equip you with an advanced understanding of digital marketing challenges to effectively plan, develop and implement appropriate marketing strategies. The case study discussions in class will train you to investigate how companies access the market and apply digital marketing strategies to achieve competitive advantage. This program will provide you with specialized knowledge and skills in addition to leadership competence, making you an excellent candidate for leadership roles in the private and public sector.
Overview
The MBA with Focus Area in Finance concentrates on developing financial acumen, enabling students to manage resources efficiently, assess risk, and make sound investment decisions. In a world where financial decisions can significantly impact a company's survival and success, this concentration is designed to develop expertise in financial management, investment strategies, and risk management. Students learn to critically evaluate financial strategies, implement financial instruments, and construct solutions to complex financial problems. By cultivating skills in financial analysis and strategic planning, graduates are prepared to lead organizations through periods of uncertainty and opportunity, thus contributing to both corporate success and broader economic stability.
The MBA with Focus Area in Finance will provide you with the strategic leadership and quantitative skills to analyze both financial and non-financial data, and to act upon it in support of the long-term sustainability of business in a global context. The program adopts a practice-based approach, where students examine concepts and learn techniques that they can apply to real business situations in various contexts, such as derivatives, financial statement analysis and valuation, corporate finance, investment and portfolio management, and mergers and acquisitions. This program provides you with the competencies needed to be eligible for specialized professional roles and the leadership skills needed for senior positions in corporates and the public sector.
Overview
The MBA with Focus Area in General Management equips students with a comprehensive understanding of core business disciplines, including strategy, operations, leadership, and decision-making. This focus area emphasizes the ability to integrate functional knowledge across different domains to make informed managerial decisions. Graduates from this concentration develop critical thinking and problem-solving skills that allow them to effectively evaluate complex management situations. With an emphasis on global and local business environments, this program fosters leaders who can plan and implement viable strategies, contributing to the sustainable growth and competitiveness of organizations. Graduates demonstrate a strong commitment to ethical business practices and the broader social implications of their decisions, aligning with our school's mission to nurture responsible business leaders.
The MBA with a focus area in General Management will help you to develop the core skills and professional competencies to take on senior management or leadership roles in the public or private sector. The program focuses on the theories, functions and implications of management techniques, as well as the principles and ethics of good management. It considers a range of scientific approaches to decision-making based on quantitative, economic and operational considerations, and provides you with the tools to develop, assess and implement strategic initiatives to boost competitive advantage.
This program will also help sharpen your leadership acumen and give you the practical skills and appropriate mind-set to develop in a constantly changing global landscape. The curriculum goes beyond the basics of management to prepare you for senior management positions, enabling you to effectively lead an organization with integrity and responsibility.
Overview
The MBA with Focus Area in Talent Management develops students into strategic leaders who understand the essential role that talent plays in driving organizational success. This specialization equips students with the skills necessary to attract, develop, and retain top talent while ensuring that talent management strategies are aligned with broader organizational objectives. Students learn to evaluate and optimize talent management systems, design performance and development programs, and create a workplace culture that fosters sustainable growth and employee engagement. With a strong emphasis on diversity, inclusion, and ethical leadership, the program ensures that graduates are prepared to cultivate positive workplace environments, making talent management a strategic partner in achieving business goals and long-term success.
This program focuses on the integration of modern human capital solutions with modern insights into the orientation of leading talent management. This program is also ideal for developing your line management competence, by addressing challenges in ethics, leadership and motivation, in a competitive business context. By graduating with an MBA with a focus area in Talent Management Leadership, you will be an excellent candidate for mid-to senior roles such as talent acquisition manager, people analytics specialist, talent management strategist, HR business partner, diversity & inclusion manager, performance management manager, among others.