January 25th, 2017: Supporting the advancement of a competitive, knowledge-driven economy is top priority for The Brown Consulting Group and Canadian University Dubai (CUD) as the two organizations embark upon a partnership in the context of the UAE national strategic development plan, Vision 2021.
The new alliance will see CUD and Brown Consulting collaborate on the delivery of graduate and executive-level training in core business disciplines, to transfer key knowledge and skills to professionals and ultimately help them to make their organizations more efficient, productive and profitable.
The partnership has been developed to help support the Vision 2021 strategy, launched by His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice-President and Prime Minister of the UAE and Ruler of Dubai. In particular, it aims to contribute to one of the plan’s key pillars – to build a competitive knowledge-driven economy, by developing the talents of the workforce.
Mohamad Saadeddine, CEO of Brown Consulting explained, “One of the most important aspects of developing a competitive economy is ensuring that all levels of the workforce have the relevant skills and understanding to perform effectively. At lot of the training on offer remains largely theoretical and it is sometimes difficult for learners to apply this to their own work context. However, the programs that we offer are based on real business scenarios, which instantly help trainees to understand the practices discussed and to translate them to their own organization and role.”
The partnership with CUD will allow students enrolled in the University’s MBA program to benefit from practical training workshops in areas such as finance and human resources. Courses will also be open to organizations, their employees and the wider public through CUD’s Corporate Training Services. Uniquely, the training is offered in both English and Arabic, supporting the Vision 2021 goal to develop the talent of both national and expat employees.
Formalizing the agreement between CUD and Brown Consulting, the two organization came together to sign a Memorandum of Understanding at a ceremony witnessed by members of the business community, as well as CUD faculty and students. Signing on behalf of CUD, President and Vice Chancellor, Prof. Karim Chelli, said, “The University is committed to supporting the advancement of UAE society and we are delighted to enter into this partnership to provide a range of practical training solutions that will help to empower individuals, grow organizations, and contribute to a productive, competitive and diversified economy.”
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