Dr. Pablo Medina Aguerrebere |
|
|---|---|
| Highest Degree | PhD in Corporate Communication University of Navarra, Spain |
| Position | Assistant Professor |
| Faculty | School of Communication and Creative Industries |
| Department | Department of Communication and Media |
| Telephone/Ext | +971(4)7096278 |
Position Assistant Professor
Email Pablo.medina@cud.ac.ae
Telephone/Ext +971(4)7096278
Highest Degree PhD in Corporate Communication
University of Navarra, Spain
Faculty School of Communication and Creative Industries
Department Department of Communication and Media
Biography
Pablo Medina Aguerrebere holds a PhD in Corporate Communication from the University of Navarra, Spain. He has worked in different universities in Spain and Switzerland, such as University of Catalonia and University of Geneva. His main research area is health communication, and more precisely how hospitales manage corporate communication to promote their brand. Currently, he is Assistant Professor at the Faculty of Communication and Media at Canadian University Dubai (CUD).
Recent publications
- Santandreu Calonge, David; Aman Shah, Mariam; Connor, Melissa; Hultberg, Patrik; Medina Aguerrebere, Pablo (2024). Do graduate courses in a HyFlex mode foster emotional, cognitive and behavioral engagement? A consideration. Journal of Applied Learning and Teaching, v. 7 (1), pp. 1-13.
- Medina Aguerrebere, Pablo; Medina, Eva; González Pacanowski, Toni (2023). Promoting Hospitals' Brand Reputation through Mobile Apps. A Quantitative Analysis about the Best Hospitals in Spain. ZER Revista de Estudios de Comunicación, vol.28 (55), pp. 155-178.
- Medina Aguerrebere, Pablo; Medina, Eva; González Pacanowski, Toni (2023). Online Branding in the Healthcare Industry: A Quantitative Analysis on How the World’s Best Smart Hospitals Promote their Brands through Mobile Apps. Communication Studies, vol. 37 (2), pp. 131-151.
- Medina Aguerrebere, Pablo; Medina, Eva; Gonzalez Pacanowski, Toni (2023). Managing Social Media for Making Cancer Hospitals' Brands More Human: a Proposal Model Based on a Literature Review. Review of Communication Research, vol. 11, pp. 65-87.
Google Scholar
Pablo Medina Aguerrebere holds a PhD in Corporate Communication from the University of Navarra, Spain. He has worked in different universities in Spain and Switzerland, such as University of Catalonia and University of Geneva. His main research area is health communication, and more precisely how hospitales manage corporate communication to promote their brand. Currently, he is Assistant Professor at the Faculty of Communication and Media at Canadian University Dubai (CUD).
Recent publications
- Santandreu Calonge, David; Aman Shah, Mariam; Connor, Melissa; Hultberg, Patrik; Medina Aguerrebere, Pablo (2024). Do graduate courses in a HyFlex mode foster emotional, cognitive and behavioral engagement? A consideration. Journal of Applied Learning and Teaching, v. 7 (1), pp. 1-13.
- Medina Aguerrebere, Pablo; Medina, Eva; González Pacanowski, Toni (2023). Promoting Hospitals' Brand Reputation through Mobile Apps. A Quantitative Analysis about the Best Hospitals in Spain. ZER Revista de Estudios de Comunicación, vol.28 (55), pp. 155-178.
- Medina Aguerrebere, Pablo; Medina, Eva; González Pacanowski, Toni (2023). Online Branding in the Healthcare Industry: A Quantitative Analysis on How the World’s Best Smart Hospitals Promote their Brands through Mobile Apps. Communication Studies, vol. 37 (2), pp. 131-151.
- Medina Aguerrebere, Pablo; Medina, Eva; Gonzalez Pacanowski, Toni (2023). Managing Social Media for Making Cancer Hospitals' Brands More Human: a Proposal Model Based on a Literature Review. Review of Communication Research, vol. 11, pp. 65-87.